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Publishers' newest revenue scheme: monetized gift guides - Digiday
With every ad dollar a struggle to come by, publishers are trying to tap into e-commerce. But while many have found e-commerce hard to pull off, an increasing number are finding there’s money to be made in shoppable gift guides. Source: Publishers' newest revenue scheme: monetized gift guides - Digiday
Another Record-Breaking Quarter for Digital Ad Revenues - Folio:
[[{"type":"media","view_mode":"media_large","fid":"1837","attributes":{"class":"media-image alignnone size-full","typeof":"foaf:Image","style":"","alt":""}}]] $15 billion in third-quarter revenue represents a dramatic increase over last year as consumers continue to flock to digital platforms. Source:
The Washington Post breaks another record with 71.6 million users in November - The Washington Post
According to comScore, The Washington Post had 71.6 million digital unique visitors in November, surpassing its previous record of 66.9 million monthly users and closing the gap with CNN and BuzzFeed.
Big tech wants to help journalism. What’s that mean for creative storytelling and the user experience? | Knight Lab | Northwestern University
This year, Facebook, Twitter, Google, Snapchat and Apple all released new news aggregation and presentation features and apps for mobile. There are so many new ways to get your daily dose of news and information that it can be overwhelming to figure out what to use.
Facebook Bends to Publishers, Tweaks Instant Articles Advertising - WSJ
Facebook is changing the advertising policies for its Instant Articles platform, after publishers said restrictions made it too difficult for them to generate revenue from content they posted to the social network’s new feature. Facebook said on Wednesday that it will allow publishers to include more advertising in each article and to sell Facebook-only ad campaigns to marketers
NAA supports Copyright Office for the Digital Economy (CODE) Act
The Newspaper Association of America (NAA) applauds the introduction of the Copyright Office for the Digital Economy Act (“CODE Act”) by Representatives Judy Chu (D-CA) and Tom Marino (R-PA). The CODE Act would establish the Copyright Office as an agency in the legislative branch, with a President-appointed Director.
Stunner: Newspapers may be rebounding |
It’s a question that’s long plagued newspapers: When will advertising finally bottom out? What was once a $50 billion industry has seen ad spending shrink to under $20 billion, and many forecasters are predicting further contraction, to $15 billion by 2018. But what if those forecasts are wrong. What if newspaper ad spending has not just stabilized but is actually growing? Source: Stunner: Newspapers may be rebounding |
Apple Updates News App for iOS | Re/code
Apple is tweaking its News app, with hopes of making the personalized newsreader more appealing for both users and publishers. Source: Apple Updates News App for iOS | Re/code
Newsosaur: Tear Down That Paywall!
by: Alan D. Mutter The newspaper publishers who put paywalls on their websites in the last few years should declare victory and tear them down before the barriers become more trouble than they are worth. More: Editor & Publisher ®
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