One of my greatest satisfactions sitting behind the editor’s desk was appreciating the newspaper had a pulse of the community. Credit extended beyond the newsroom; all employees served as our collective eyes and ears.
By JIM PURMARLO, Consultant
Delivering news is hard work, as editors well know. Stories don’t just fall in your lap. You must develop news sources, which can be a painstaking process. Sources willingly share good news. When bad news surfaces, they often create detours and roadblocks.