Through the Relevance Project, Newspaper Association Managers (NAM) and Metro Creative Graphics are delivering the first in a series of free house ads focusing on advertising categories where research confirms strong results for newspaper advertisers.
NAM members can adapt the campaign in their sales pitches to local advertisers. The initial set of five categories is based on data supplied by Coda Ventures, which has worked with NAM members to provide readership studies.
The promotions were created by Metro Creative Graphics as part of The Relevance Project.
Use the links below to download the Newspaper Power campaign ads.