Circulation drops again; semis keep best record
Texas newspapers this year continued an overall circulation decline with a total
loss in 2007 slightly higher than in 2006.
Texas’ 518 newspapers lost a combined 119,667 circulation in 2007 compared to a
116,169 combined loss in 2006. Overall Texas newspapers have 3.76 million
combined circulation.
The data comes from Texas Press Association’s annual circulation survey based on figures each newspaper reports on the
annual U.S. Postal Service Statement of Ownership, Management & Circulation which covers October 2006 to September 2007.
Semiweekly newspapers this year fared much better than their weekly and daily
counterparts, nearly breaking even.
Texas’ 62 semiweekly and triweekly newspapers reported only a 20 combined circulation
loss even though only 23 individual newspapers reported gains and 35 newspapers
reported declines. Four semis stayed the same.
Weekly newspapers overall lost 13,039 combined circulation in 2007 — 192 individual weeklies reported decreases and 138 reported increases.
Thirty-six weeklies stayed the same.
Daily newspapers accounted for the bulk of the overall decline, dropping 106,608
combined circulation.
The individual daily numbers also were much higher than their semiweekly and
weekly counterparts with 57 dailies reporting circulation decreases and only 26
reporting an increase. Four dailies remained the same.
|
Texas Circulation
By Year
2007 — 119,667
2006 — 116,169
2005 — 109,410
2004 — 68,598
Combined Loss / Gain by Group
2007
Daily -- 106,608 -
Semi -- 20 -
Wkly 13,039 -
2006
Daily -- 104,325 -
Semi -- 369 +
Wkly -- 12,213 -
2005
Daily -- 103,501 -
Semi -- 2,102 -
Wkly -- 3,807 -
2004
Daily -- 53,701 -
Semi -- 3,557 -
Wkly -- 11,340 - |
