Texas Press confirms first 2013 conference speaker
Thursday, 13 September 2012 00:00

rick farrell"Selling Has Nothing To Do With Selling"
Saturday, Jan. 19, 2013

Rick Farrell is president of Tangent Knowledge Systems. Having been responsible for sales and business development for nearly 25 years, Farrell brings a tremendous depth of experience and results to his audiences. His passionate, provocative and interactive style encourages audience participation, learning and improvement, while providing practical, usable “time tested” information. Farrell stresses a non-selling posture that allows the sales person to play the role of a “change agent” rather than a product-centric transactional sales person.

He has worked with a range of companies from Fortune 500 companies to start-ups in helping them optimize their performance by assessing their sales people, sales processes, management structure and strategies. In working with his clients, Farrell has helped identify performance gaps and provided sales plans to help track, measure and execute objectives to increase the company’s bottom line.

Today in his role as president of Tangent Knowledge Systems, Farrell continues to actively sell, prospect and manage client relationships, in addition to the high-performance training and development programs he personally conducts.